The Right Start is the largest national specialty retailer of juvenile products for infants and young children in the United States. Offering the most innovative, high-quality, safety tested products; there was a gaping hole in their storefronts that the Roddler was the perfect fit to assume. To promote the launch, we held a Fathers Day party at the Sana Monica location on Wilshire. Armed with a slew of accessories and DAWS giveaway stroller, we greeted the masses with free hot dogs, sodas and pinstriper and Tins for Tots artist, Sean Barton. Santa Monica residents Donovann and Golareh Gahzian were the lucky winners of the #1 of 100 of the Right Start edition Roddler. Roll it well guys!